Leveraging Creativity to Solve Interesting Problems

So, picture this: Ruth Wakefield’s busy kitchen back in the 1930s. She’s trying to whip up some chocolate cookies, and instead of mixing the chocolate right in, she drops in some chocolate chunks, thinking they’d just melt into gooey goodness. Well, surprise, surprise – they didn’t! Those chunks held their own, and that’s how the […]

Why Creatives Need to Play More

When was the last time you played? As children, we played freely and without inhibition, using our imaginations to create endless possibilities. But as we grow older, many of us leave play behind, dismissing it as frivolous or a waste of time. What if we told you that play is not only essential for physical […]

Rethinking Analysis Paralysis

At first glance, the idea of free will is exciting. The possibilities are endless. You start thinking about all the things you can do and want to do. The ideas don’t stop rushing and you’re feeling all: But then, when it’s time to take action, you end up more like this: How did this happen? […]